To My Customers:
Recently we were advised by our contract manufacturer that they had discovered that one of our suppliers was including a dairy ingredient in one of the components (sunflower oil) used in our pancake and cake mixes.
As you can imagine for a dairy intolerant family like mine, this was extremely disturbing.
We value your health and safety highly, and my commitment to never feed anyone something I cannot feed my own child is absolute.
Any amount of cross contamination with dairy – no matter how small – is unacceptable to us and, therefore I am authorizing a nationwide product recall of all mixes of yellow cake, chocolate cake and our biscuit and pancake mix.
We urge all dairy sensitive customers to contact us immediately to arrange for a full refund and return of your products. Please use the forms provided to fill out and return all affected products.
I would like you to know what we are doing to solve the problem:
1) We are making these three types of products temporarily unavailable on the market.
2) We are issuing an immediate recall of all units sold of these three types of products.
3) We are reformulating these products in order to ensure a consistently safe supplier of any oil we will use.
As always our flour, seasoned flour, and brownie mix are safe for dairy sensitive individuals.
Finally, a personal note from me. I need you to hear this from my heart! As a mom in a casein free family, I’m walking this path with you, and this recall has shaken me as much as it has shaken those of you with similar dairy sensitivities.
Some people have asked: How is it that this type of thing can have managed to escape several levels of testing and certification? It’s shaken you to your core and made you doubt any claims of testing and safety by allergy free companies.
I can only say: I feel what you feel, and I understand.
I am working as hard as humanly possible with our contract manufacturer to create a system that is even closer to perfect in Quality Control, testing and certification procedures.
We can only trust assurances if we feel safe. Because I’m dairy free, and because *my child* must be dairy free, I’ll do whatever it takes to make sure that these procedures are perfected and that your trust can be rebuilt. I am personally following this step by step and will not stop until every last question about going forward has a satisfactory answer.
While I understand that those of you with dairy sensitivities have experienced a significant loss of trust, I want to reach out personally to say, “We have not abandoned you. We will work to make this right. And we hope you will give us another chance.”
I thank all of you for your continued support as we move forward. You have my assurance that these products will only become available again when they meet my stringent standards for safety for your family as well as mine.
Read my follow up comment to see what we are actively doing to form a plan of attack. I’ll be keeping you updated as we move forward.