About Us
Basic FactsBetter Batter Gluten Free Flour, LLC - a division of Better Batter Gluten Free Flour, Inc. - is a privately held, manager-managed Limited Liability Company.
Manufacturing is done in Spenser, NY in a secure, dedicated gluten free environment, in a facility exceeding 85,000 square feet.
Distribution and Corporate Offices are in Altoona, PA.
For more information about our product, certifications, etc., please visit our Product Information Page
Our History...
Better Batter Gluten Free Flour is the brainchild of Naomi Poe, and quite literally an answer to prayer.
In 2003, after a year and a half of unsuccessful therapies for developmental and speech delays commonly associated with autism, Naomi asked her doctor, in desperation, if there was something she was missing. Naomi's doctor suggested that perhaps gluten was behind her oldest son's autistic symptoms. Testing revealed that he was suffering from gluten intolerance. Six weeks on the diet were enough to cause an 180 degree improvement in her son - so much so that he was taken off of the 'spectrum' for autistic behavior.
In 2004, her second child, a bouncing baby boy, began to exhibit signs of gluten intolerance. Quick thinking and rapid action on the part of their doctor ensured that his intolerance was caught before there were further complications.
It came as no surprise, when six months later, Naomi found out where all those Silly genes were coming from, and in 2006, the Sillies' dad discovered his own genetic links to gluten intolerance.
With four people eating gluten free, it was only logical that Something Would Have to Be Done. Naomi, like most of you, started baking her own breads and goodies, using the information and recipes available at the time.
You've all been where she was in April of 2006,
tired of paying too much for mixes that required extra special ingredients, didn't work, or tasted plain weird.
She wanted a flour that would work in her mom's old recipes, look right, and taste right. The alternative -- having to do something resembling either a lab experiment or a religious ceremony for something simple like chocolate chip cookies (five flours, two specialty ingredients, and prayer that the recipe would actually work) -- wasn't an option any more.
One late night, she threw up a desperate prayer to the Almighty and went to bed. That night she had a dream. In it, she was mixing up a formula for a new kind of flour. Waking up, she took this idea - this formula - and literally ran down to the kitchen, concocted the flour mix, and made her mom's famous apple pie.
Better Batter Gluten Free Flour is now carried in stores around Pennsylvania and is shipped to the US and Canada.
Our Philosophy...
At Better Batter, we believe that you should eat freely.
We believe that everyone should eat real-tasting food, using regular recipes, at reasonable prices.
We're committed to developing and marketing the very best in gluten free products, and we pledge to do everything we can to meet your dietary needs in an affordable manner.
From reduces shipping on case lots, to wholesale permissions, to our FreeFlour Rewards Program, you'll always have ways to save money.
At Better Batter, we believe that we should give freely
We know that there is so much more to life than the bottom line.
We believe that we should give freely of our time, knowledge, and financial resources, both to the gluten free communities and the world beyond.
Our Commitment To You...
Here at Better Batter, you'll find someone to listen, continually updated educational resources, and links to the best gluten free resources on the Internet.
We're committed to giving the first portion of our net profits: to scholarships for those in financial need, charitable contributions, and corporate partnerships/grants for your local gluten free support organizations.
Feel free to contact us at any time with questions, suggestion, or new recipe requests. We look forward to hearing from you.
Thanks!
Naomi and the Staff
